James Leach is a Texan rescued from the Louisiana casino industry when he moved to Nashville to work with Pulse Lighting in September 2019. He earned his bachelor's degree in Music Business from Northwestern State University, where he specialized in audio engineering and percussion. Upon graduation, he worked for three years at the Margaritaville Resort and Casino in Bossier City, Louisiana, where he fell in love with his only two loves (other than his momma): Avolites and concert lighting.
In May 2019, James pursued further training and certification in London. While across the pond, he received an Accredited Programmer Certification from Avolites and became the first in the United States to be officially recognized by Avolites with such certification.
He has toured with multiple artists, like Jack White III and Yonder Mountain String Band, and, in his words, he's been absolutely crushing it with Old Crow Medicine Show as their Lighting Director for the past five years.
When not on tour, James can be found at the Pulse shop helping lead our team as a Project Manager as they build rigs and traverse the day-to-day challenges of getting a plot from idea to reality. At home, he deprives himself of sleep by learning new hobbies on YouTube, doing some welding, or using his CNC machine and small army of 3D Printers. James is a proud brother of Phi Mu Alpha Sinfonia, a national Music Fraternity.