Digital Marketing Specialist

Summary:

Pulse Lighting is seeking a Digital Marketing Specialist to amplify our brand presence and highlight our innovative projects. You’ll manage campaigns across digital platforms, create engaging content, and analyze results to grow our visibility. If you’re creative, data-driven, and love telling stories through marketing, this role is for you.

Responsibilities:

• Plan and execute multi-channel digital marketing campaigns
• Manage company website, blog, and SEO optimization
• Create compelling content for social media and newsletters
• Track KPIs and prepare performance reports
• Collaborate with design and sales teams to align messaging

Qualifications:

• Bachelor’s degree in Marketing, Communications, or related field
• Experience with SEO, Google Ads, and analytics tools
• Strong copywriting and content creation skills
• Familiarity with Adobe Creative Suite or Canva
• Excellent project management abilities